Show Host
Steve Benson
Steve’s entire career has been in outside sales with companies like IBM, Autonomy, and Google – becoming Google Enterprise’s Top Performing Salesperson in the World in 2009.
In 2012 Steve founded Badger Maps to help outside salespeople be more successful in their career.
He’s been selected as one of the Top 40 Most Inspiring Leaders in Sales Lead Management. By sharing his experience, Steve’s goal is to help Outside Salespeople perform at their best.

Recent Podcasts
AI, Automation, and the Future of Sales: What Works (and What Doesn’t) – Outside Sales Talk with Bill Rice
Bill is the founder of Kaleidico and Bill Rice Strategy Group. He helps companies develop effective lead-generation strategies and optimize their sales operations. Bill’s expertise spans from the early days of pre-Google and Facebook to modern AI-driven solutions. In this episode, we’ll be discussing how you can use AI and automation in sales. …
Becoming a Top Sales Producer – Outside Sales Talk with Andrew Barbuto
Andrew is a top-performing adtech sales professional with a passion for helping customers. Over the past eight years, he’s sold $250MM in services and software, becoming the top-grossing rep at two digital media companies. Andrew’s first sales book, “Top Sales Producer: How To Crush Your Sales Quota” is releasing June 2025. He’ll be sharing his…
Why Health is the Key to Unlocking Your Sales Potential – Outside Sales Talk with Brandon Fluharty
Brandon has over 20 years of experience in SMB, Mid-Market, and Enterprise sales. In 2018 he became a strategic SAAS seller, selling over $50 million in new business for an AI company to some of the world’s leading brands. In 2022 he retired from the corporate world to focus on content creation that can help…
How to be in the Top 1% of Sellers – Outside Sales Talk with Doug C. Brown
Doug C. Brown is the CEO of CEO Sales Strategies and a leading expert in sales revenue and profit growth. He is also the creator of the Top 1% Academy, where he teaches individuals and companies how to think, act, and achieve sales success like the top 1% earners. Through his expertise, Doug empowers others…
The Most Effective Way to Do Outbound – Outside Sales Talk with Donald C. Kelly
Donald is a seasoned sales professional, speaker, and trainer, who’s on a mission to evangelize effective selling methods and to inspire sellers at all levels to DO BIG THINGS! He’s earned recognition from Salesforce as a Top Sales Influencer for two consecutive years (‘22 and ‘23). He’s the accomplished author of works like “Sell It…
Powerful Daily Habits for Optimal Health & Performance – Outside Sales Talk with Anna Bolender
Anna is a Certified Holistic Health Coach, dancer, and dance teacher who is passionate about all things health, wellness, and movement. She has years of experience working with field salespeople, and she offers personalized 1:1 Health Coaching Programs to help salespeople and business leaders reconnect with their own inner wisdom and achieve their goals while…

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