Prospect, Position, and Present Using Social Media – Outside Sales Talk with Tom Abbott


Tom Abbott is the author of ‘The SOHO Solution’ and ‘Social Selling’, creator of the online sales training platform SOCO Academy, and speaker on sales optimization. Through his proven solutions, Tom helps sales leaders build high performing sales teams that exceed their targets. In this episode, Tom discusses the importance of social selling, and what, you need to be doing online to close more deals.

Here are some of the topics covered in this episode:

  • Social media as a tool for salespeople
  • How to find the best platform to reach your target audience
  • How teams who use social media perform better
  • Conducting your sales cycle on social media, from lead generation to closing

About the Guest:

Tom Abbott is an author, speaker on sales optimization, and social selling expert. Tom has delivered hundreds of motivational sales keynotes, kickoffs, presentations and workshops in over 20 countries throughout Asia-Pacific and is a pioneer of optimizing the sales processes of organizations worldwide. He is the author of “The SOHO Solution” and “Social Selling,” and is a contributor to Singapore Business Review, Singapore Marketer and The Singapore Straits Times.

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