Selling at the Executive Level – Outside Sales Talk with Steve Bistritz

Outside Sales Talk with Steve Bistriz

Steve Bistritz is the creator of SellXL, the leading research-based sales training solution for salespeople selling to C-Suite executives. He has over 40 years of high-tech sales and sales training experience and recently co-authored the 2nd edition of the bestselling sales book, “Selling to the C-Suite”.

In this episode, Steve explains the main differences between selling at the executive level and at other levels and shares the best way to get a face-to-face meeting with executives.

Here are some topics covered in this episode:

What you should do before even attempting to get a meeting with an executive
How you can identify the right executive within a company to target
What you need to do to be perceived as a trusted advisor by a senior executive
Go-to methods for creating compelling value propositions that drive your client to action

More From the Guest:

Selling to the C-Suite: https://www.amazon.com/Selling-C-Suite-Second-Executive-Successfully-dp-1260116425/dp/1260116425/ref=dp_ob_title_bk

Watch his 2-minute video to find your right executive: www.sellxl.com

Email: teveb@sellxl.com

Phone: 404-256-1801

LinkedIn: https://www.linkedin.com/in/stevebistritz

Listen to more episodes of the Outside Sales Talk here:

https://www.badgermapping.com/podcast

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