Selling at the Executive Level – Outside Sales Talk with Steve Bistritz


Outside Sales Talk with Steve Bistriz

Steve Bistritz is the creator of SellXL, the leading research-based sales training solution for salespeople selling to C-Suite executives. He has over 40 years of high-tech sales and sales training experience and recently co-authored the 2nd edition of the bestselling sales book, “Selling to the C-Suite”.


In this episode, Steve explains the main differences between selling at the executive level and at other levels and shares the best way to get a face-to-face meeting with executives.


Here are some topics covered in this episode:


  • What you should do before even attempting to get a meeting with an executive
  • How you can identify the right executive within a company to target
  • What you need to do to be perceived as a trusted advisor by a senior executive
  • Go-to methods for creating compelling value propositions that drive your client to action


More From the Guest:

Selling to the C-Suite: 

Watch his 2-minute video to find your right executive:


Phone: 404-256-1801



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