The Connector’s Advantage: How to Get What You Want – Outside Sales Talk with Michelle Tillis Lederman


Michelle Tillis Lederman is a connection creator and CEO of Executive Essentials, a company that provides customized communications and leadership programs. She is also one of Forbes Top 25 Networking Experts, and the author of four books including the internationally known, “The 11 Laws of Likability”, and her latest book “The Connectors Advantage”. In this episode, Michelle explains how being a connector helps you get what you want.

Here are some of the topics covered in this episode:

  • Why salespeople need to connect on top of networking
  • How to become a better connector and build trust
  • Actionable tips to repurpose un-utilized time to connect
  • Ways to say “no” to a customer without jeopardizing the relationship

About the Guest:

Michelle is an accomplished speaker, trainer, coach, and author. She is an expert on workplace communications and relationships, her mission is to help people work better together and advance their individual impact. Her clients include JPMorgan, J&J, Deutsche Bank, Michigan State University, MetLife, Sony, Ernst & Young, the Department of Environmental Protection, and Madison Square Garden. A former finance executive and NYU Professor, Michelle appears regularly in top media outlets such as NBC, CBS, Fox, NPR, the Wall Street Journal, NY Times, CNBC, and others.



Discover what level of connector you are answering this quiz:

Listen to more episodes of the Outside Sales Talk here and watch the video here!

Leave a Reply

Your email address will not be published. Required fields are marked *